Link Building
Real editorial links, vetted, delivered on a live Google Sheet.
Every link vetted against 7 criteria. Delivered to a live Google Sheet your team bookmarks. No PBNs, no link farms, no surprise placements. Just real editorial links on real, indexed, traffic-earning sites, backed by a replacement guarantee.
Outcome
DR-verified · replacement guarantee
Every Link Building engagement leads with the metric it moves, not a keyword screenshot.
The problem
Most "link building" in the UAE is a spam-vendor rebrand.
Cheap packages, PBN networks, no vetting, no reporting. Six months in you've bought 60 links, none index, none rank, and Google's manual actions queue knows your domain. ZiRank rebuilt link building around what actually earns editorial trust: one placement at a time, on sites that would have said yes to a real journalist.
What does Link Building include?
This is the specific work that makes up a monthly engagement.
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Guest Posts
Editorial placements on real, niche-relevant sites: DR 30+ minimum, DR 60+ available.
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HARO / Digital PR
Journalist replies → high-DR editorial links from tier-1 UAE and international publications.
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Niche Edits
Adding your link into an existing indexed article: the fastest way to earn contextual authority.
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Local Citations (UAE)
UAE directories, Google Business Profile, and industry portals: the foundation of local pack rankings.
What you get
What's included in your Link Building plan?
Every plan lists what ships and when. No surprise scope, no billable retainer creep.
- Anchor text strategy tied to your money pages
- Prospecting and vetting against 7 criteria (see below)
- Full editorial outreach: writing, negotiation, follow-up
- You approve every site before we place
- Every link logged on a live Google Sheet you bookmark
- Monthly delivery report: placements, DR, traffic, indexation status
- Replacement guarantee if any link is removed within 60 days
- One client per niche per emirate: genuine exclusivity
Vetting criteria
How do you decide which links are worth building?
A link only gets built if it clears all 7 checks below. That keeps your site out of the manual actions queue, and keeps your money away from PBN vendors selling links Google stopped counting years ago.
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01
DR 30+ / DA 25+
Ahrefs Domain Rating and Moz Domain Authority: no site counts unless one of these clears the floor.
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02
Real organic traffic
1,000+ monthly visitors verified in Ahrefs. If a site has DR but no traffic, it's a PBN, and we skip it.
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03
Niche or geo relevance
The site's topical authority overlaps with your industry, or is geo-relevant (UAE / Gulf publication) for local link value.
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04
Do-follow by default
Do-follow unless you specifically ask for no-follow diversity. We don't hide no-follow placements in your count.
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05
Indexed in Google
Every placement URL checked in Google before delivery. De-indexed or penalised sites are removed and replaced.
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06
Clean outbound profile
No gambling, adult, or sketchy outbound links (unless your vertical requires it). Prevents guilt-by-association penalties.
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07
Real editorial site
No PBNs, no link farms, no article marketplaces disguised as blogs. Sites a real journalist would consider legitimate.
Sample deliverables
Real artifacts, not slide-deck theatre.
Every Link Building retainer ships these. You keep them all, forever, whether you renew or not.
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Live Google Sheet
Real-time link log: target URL, anchor, placement, DR, traffic, indexation status, screenshot. Your team bookmarks it. No portal login.
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Monthly PDF snapshot
Auto-emailed digest of everything placed that month, formatted for board reports and portfolio investors.
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Anchor strategy doc
Your target-page-to-anchor map, updated quarterly to keep the profile natural and Google-safe.
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Placement approval flow
Every site logged with DR + traffic + niche notes before outreach. You approve or decline in the sheet. Full paper trail.
Live client report
This is what your report looks like on placement day.
A live Google Sheet you bookmark, updated the moment each link goes live. No portal login, no monthly-only rollup.
| Date | Anchor | Placement | DR | Type | Status |
|---|---|---|---|---|---|
| 2026-09-18 | best real estate agents Dubai | gulf-property-***.com/guide | 62 | Guest post | Live |
| 2026-09-15 | Dubai property investment | khaleejtimes-***.com/opinion | 78 | HARO / PR | Live |
| 2026-09-12 | (brand mention) | uae-lifestyle-***.com/homes | 48 | Niche edit | Live |
| 2026-09-08 | Business Bay agents | gulf-news-***.com/real-estate | 71 | Guest post | Live |
| 2026-09-04 | real estate SEO Dubai | seo-industry-***.com/case | 55 | Guest post | Live |
| 2026-08-30 | (brand mention) | dubai-marketing-***.com/list | 42 | Niche edit | Live |
Anonymised · what your real report looks like on placement day.
How we work
How we run your Link Building engagement.
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01
Prospect
We build a target list from Ahrefs, competitor backlink analysis, HARO queries, and UAE-industry publications. Every site is filtered through the 7 criteria before it enters your queue.
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02
Approve
You see every site in the sheet before we reach out: DR, organic traffic, niche fit, proposed anchor. Approve, decline, or ask for more like it.
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03
Outreach
We write the pitch, draft the article (for guest posts), negotiate placement terms, and manage revisions with the editor. No template-blast spam: every outreach is written for the site.
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04
Report
Placement URL, anchor text, DR, live traffic, and indexation status logged the day it goes live. You see it the moment it's live, no delay, no monthly-only rollup.
Proof
Recent Link Building results.
Pricing
How much does Link Building cost in Dubai?
It depends on your site, your competitors, and the scope you need, so we price it after a short look at your business rather than guess in public. Tell us what you're working with and we'll come back with a number.
10 links DR 40+ · incl. 2 HARO placements
Straight answers
Questions we hear about Link Building.
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Aren't backlinks risky in 2026?
Only spammy ones are risky. Every link ZiRank places is on a real, indexed, traffic-earning site with a clean outbound profile, the kind of site Google's algorithm treats as trusted editorial. That's the same signal it's always been.
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Can I see the sites before you place?
Yes. Every site is logged in your Google Sheet with DR, organic traffic, niche fit, and our proposed anchor, before we send a single outreach email. Approve, decline, or ask for more like it. You have full control.
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Do you use PBNs, link farms, or article marketplaces?
Never. Every one of our 7 vetting criteria is designed to filter those out. We've seen too many UAE businesses buried by penalties from cheap link vendors, and we won't repeat their mistakes.
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How long until placed links move rankings?
Indexation happens in 2 to 4 weeks for reputable sites. Ranking movement on money terms typically shows at 6 to 12 weeks, depending on competition. The compound effect starts around month 3.
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What if a link gets removed or de-indexed later?
Replacement guarantee within 60 days at no extra cost. We monitor all placed links for status changes and email you the moment anything drops.
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Do you work with competitors in my niche?
One client per niche per emirate. If we're building links for a Dubai real-estate agency, we won't take on another Dubai real-estate client, but we can work with an Abu Dhabi agency separately. Ask about exclusivity in your intro call.
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Can I combine link building with SEO?
Yes, and it's how most clients start. Bundled SEO and Link Building retainers get a lower blended rate, and more importantly, the anchor strategy stays aligned with the on-page work in real time. See the /pricing page for the combined tiers.
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What does the report look like?
A live Google Sheet you bookmark. Columns: date, target URL, anchor text, placement URL, DR, organic traffic, do-follow status, indexation, screenshot. Updated the day each link goes live. See a sanitised sample below.
Ready when you are
Your customers are searching in the UAE. Make sure they find you first.
A free audit of your technical setup, content, and backlinks, reviewed by a real person within 2 business days. No card, no obligation. Just a straight answer on what's working and what isn't.