Skip to content
ZiRank

Shopify Development

Custom themes, migrations, and stores built to convert.

Most Shopify agencies stop at launch. We stay for the SEO, because a beautiful store that doesn't rank or convert is a cost centre, not a channel. Theme builds, migrations, and Shopify SEO retainers from one Business Bay team.

Outcome

OS 2.0 + Hydrogen · store SEO

Every Shopify Development engagement leads with the metric it moves, not a keyword screenshot.

The problem

A fast theme with zero SEO plan is a store that never gets found.

Shopify makes it easy to launch a good-looking store and easy to forget that launching isn't the same as ranking. Thin collection pages, duplicate content across variants, missing product schema, and an app stack that tanks page speed: we see the same five mistakes on almost every UAE Shopify audit we run. We build the store and the SEO plan together so neither undermines the other.

What does Shopify Development include?

This is the specific work that makes up a monthly engagement.

  • New Store Builds

    OS 2.0 theme customisation or a fully custom build, launched SEO-ready.

  • Theme Development

    Dawn, OS 2.0, and Hydrogen, customised to your brand without the app bloat.

  • Store Migrations

    Woo, Magento, or BigCommerce → Shopify, with every SKU and redirect mapped.

  • Shopify App Development

    Custom Shopify apps for workflows the App Store doesn't solve.

  • Speed Optimisation

    Cut your app stack's speed tax without losing the functionality you need.

  • Shopify SEO

    Collection strategy, product content, and links tuned for e-commerce buyer intent.

What you get

What's included in your Shopify Development plan?

Every plan lists what ships and when. No surprise scope, no billable retainer creep.

  • OS 2.0 theme customisation or ground-up custom build
  • Product + collection schema (Product, Offer, AggregateRating)
  • App audit: every app justified against its page-speed cost
  • Migration from Woo/Magento/BigCommerce with full redirect map
  • Shopify-specific technical SEO (canonical handling, variant URLs, pagination)
  • Speed optimisation against Shopify's own Web Vitals report

Migration flow

How a platform migration actually runs.

The same sequence applies if you're moving from WooCommerce, Magento, or BigCommerce, designed so search visibility survives the cutover intact.

  1. 01

    Export & audit

    Full product, customer, and order data exported. Every existing URL crawled and catalogued before anything changes.

  2. 02

    Build in parallel

    New Shopify store built and populated on a staging domain while the old store stays live and selling.

  3. 03

    Redirect map

    Every legacy URL mapped 1:1 to its new Shopify equivalent: products, collections, blog posts, everything.

  4. 04

    Staged cutover

    DNS switched during low-traffic hours. Redirects verified live before the old platform is decommissioned.

  5. 05

    Post-launch crawl

    Full site re-crawled against the pre-migration baseline, so any gap is caught and fixed within 48 hours.

Sample deliverables

Real artifacts, not slide-deck theatre.

Every Shopify Development retainer ships these. You keep them all, forever, whether you renew or not.

  • App audit report

    Every installed app scored against its page-speed cost, giving you a clear list of what to keep, replace, or cut.

  • Product schema rollout

    Product, Offer, and AggregateRating schema live across your catalogue: the foundation for rich results in Shopping search.

  • Migration redirect map

    Every legacy URL mapped to its Shopify equivalent, tested before launch, so no link equity is orphaned.

  • Speed scorecard

    Before/after Shopify Web Vitals comparison, so the performance win is measured against Shopify's own benchmark.

How we work

How we run your Shopify Development engagement.

  1. 01

    Audit

    Theme, app stack, product data, and existing SEO reviewed against Shopify's Web Vitals report and our own crawl.

  2. 02

    Build

    Theme customisation or custom OS 2.0 build, product/collection schema wired in, app stack trimmed to what earns its speed cost.

  3. 03

    Migrate

    For platform moves: staged import, full 301 redirect map, and a pre/post crawl comparison before DNS cuts over.

  4. 04

    Grow

    Ongoing Shopify SEO retainer: collection page strategy, product content, and link building tuned for e-commerce intent.

Proof

Recent Shopify Development results.

See all case studies
+312%
organic revenue in 9 months

Sadara Real Estate

Real Estate · 9-month engagement

Read the case study
4.1×
transactions on Shopify

Nuwa Beauty

E-commerce · Beauty · 6-month engagement

Read the case study
#1
for "SEO agency Dubai"

Alarabi Services

B2B Services · Dubai · 11-month engagement

Read the case study

Pricing

How much does Shopify Development cost in Dubai?

It depends on your site, your competitors, and the scope you need, so we price it after a short look at your business rather than guess in public. Tell us what you're working with and we'll come back with a number.

See full pricing
Shopify Setup
Get a quote

New store, Dawn theme

Most popular
Custom Shopify Store
Get a quote

OS 2.0 theme, 50 products

Shopify Migration
Get a quote

Woo/Magento → Shopify · 500+ SKU

Headless (Hydrogen)
Get a quote

React storefront

Straight answers

Questions we hear about Shopify Development.

  • Are you an official Shopify Partner?

    Yes, ZiRank operates as a Shopify Partner, giving us direct access to Shopify's theme architecture, partner support, and beta features before general release.

  • Can you migrate our store without losing SEO rankings?

    That's the explicit goal of every migration. A full 301 redirect map, pre and post crawl comparison, and a staged cutover mean your rankings should be unaffected within a normal re-indexation window (typically 1 to 2 weeks for Google to process the redirects).

  • How many apps is too many?

    There's no fixed number. It's about cumulative page-speed cost. We've seen 20-app stores that load fine and 5-app stores that fail Core Web Vitals. Our audit scores each app's actual impact, not just its count.

  • Do you build on Shopify Plus?

    Yes, including Plus-specific features like Shopify Functions, custom checkout extensibility, and multi-currency/multi-market setups for GCC-wide stores.

  • What does a Shopify SEO retainer actually include month to month?

    Collection page optimisation, new product SEO as you launch items, technical fixes (canonical/pagination/schema drift), and a link building allocation if bundled. See the combined SEO + Shopify tiers on /pricing.

Ready when you are

Your customers are searching in the UAE. Make sure they find you first.

A free audit of your technical setup, content, and backlinks, reviewed by a real person within 2 business days. No card, no obligation. Just a straight answer on what's working and what isn't.

WhatsApp Free SEO audit