Real estate website design · Brokerages and developers
Real estate website design in Dubai
By the ZiRank team · Updated
ZiRank designs real estate websites in Dubai for brokerages, developers and property managers: listing search with filters, CRM and portal feeds, agent profiles, and area and project pages built to rank.
What does a Dubai real estate website have to get right?
Compliance on every listing
Dubai Land Department rules require an advertising permit number on each listing and a licensed broker behind it. We build the permit number, BRN and licence details into the listing template so compliance is automatic rather than a manual check.
Listings that stay in sync
Brokerages list on Property Finder, Bayut and Dubizzle as well as their own site. We integrate with your CRM or feed so a listing is entered once and updated everywhere, and sold properties come down automatically.
Competing with the portals on Google
The portals rank for most property searches. A brokerage site wins on area guides, project pages, off-plan launches, agent expertise and Arabic and Russian content the portals do not write well. We plan that content with the site.
How does ZiRank build a real estate website?
-
01
Search that works like the portals
Filters by community, type, price, bedrooms and completion status, map view, saved searches and enquiry buttons on every listing. Fast on mobile, where most property searches in Dubai happen.
-
02
Area, community and project pages
Each community and off-plan project gets a page with real content: prices, payment plans, developer, handover dates, schools and transport. These pages earn the rankings and the organic leads.
-
03
Leads into your CRM, with attribution
Every enquiry, WhatsApp click and call is tracked to the listing and the channel it came from and pushed to your CRM, so you know which marketing pays for itself.
-
04
Built to extend
Agent portals, tenant portals, mortgage calculators and investor dashboards can be added on the same Laravel platform without a rebuild.
Which services does a real estate website draw on?
Who do we build real estate websites for?
Brokerages competing in Dubai Marina, Downtown, Palm Jumeirah and the new communities; developers launching off-plan projects who need a project site and lead capture in days; holiday-home operators with booking integrations; and property management companies with owner and tenant portals. Sites can be in English, Arabic, Russian and Chinese for the buyer markets you work with.
Frequently asked questions
-
Can you integrate with Property Finder, Bayut and my CRM?
Yes. We integrate with the XML and API feeds used by the major UAE portals and with CRMs such as PropSpace, Bitrix24, HubSpot and Salesforce, so listings and leads flow both ways.
-
Do you handle Trakheesi permit numbers on listings?
Yes. The listing template has fields for the advertising permit number, broker BRN and office licence, shown on each listing as the Dubai Land Department requires, so your marketing stays compliant.
-
How long does a real estate website take?
A brokerage site with listing search and feed integration takes eight to twelve weeks. A single off-plan project landing site can be live in one to two weeks for a launch.
-
Will the site rank on Google against the portals?
Not for every search, but for the ones that matter: area guides, specific projects, off-plan launches and brand searches. We pair the build with SEO so those pages are planned, written and linked from day one.
How we work
Built around how Dubai customers search.
We start with the searches that bring real enquiries, fix what blocks them, then build the pages and links that hold their rankings.
You get one strategist, one delivery lead and a monthly report that shows exactly what moved.
Guides for Dubai businesses
All insights-
Comparison
SEO agency vs freelancer vs an in-house hire in the UAE
A freelancer suits one well-defined task, an in-house hire suits a business where SEO is a full-time priority, and an SEO agency...
-
Comparison
WordPress vs custom website: how to choose
Choose WordPress for a content-managed site you can launch quickly and affordably, and choose a custom build, such as one on Laravel,...
-
Article
Google Business Profile optimisation in Dubai: a step by step guide
Optimising a Google Business Profile in Dubai means choosing accurate categories, listing every service, writing a clear description, adding real photos, collecting...
Ready when you are
Your customers are searching in Dubai. Make sure they find you first.
A free audit of your technical setup, content, and backlinks, reviewed by a real person within 2 business days. No card, no obligation. Just a straight answer on what's working and what isn't.